What We Do

We provide advice, support, consultancy and management for a wide range of ecommerce and retail services. Our skills & areas of expertise include:

• multichannel retail strategy
• customer acquisition, engagement and retention
• website build & replatform programme management
• supplier & technology selection
• customer economics & profitable performance marketing
• store & online CX and UX
• people development
• projects, interim leadership & consultancy

How We Work

Our goal is simple: to help brands and retailers improve performance through sustainable and profitable activity.

We will quickly review your performance and provide an open & transparent action plan, with recommendations for changes and improvements.

Audient can help with projects, interim & gap-fill, or retained consultancy services – and we ensure that your own internal teams are fully part of the journey.

Who We Are

Audient Commerce is founded and led by Paul McDermott, a multichannel retail and marketing professional with decades of exceptional experience in building and growing online businesses. Paul has performed several roles including Project Manager, Head of Ecommerce, and Marketing & Ecommerce Director in a wide range of UK and global brands & retailers:

• online & multichannel retailers
• sport, fashion, FMCG, GM, premium & value sectors
• startup, turnaround & growth business stages

About Audient

audient (an old English word commonly used in the 18th century)
(noun): a hearer; a listener
(adjective): listening; paying attention to sounds

The worker bee was first adopted by Manchester in 1842 when the official city coat-of-arms included seven bees, and again more famously in the mosaic floor of Manchester Town Hall in the 1870s. The bee symbolises work ethic, activity, community and unity.

Listening, collaboration and hard work are our core values and critical behaviours in any successful team.